You may have recently received emails from Google Analytics alerting you to the upcoming release of Google Analytics 4. And if you missed those, we’re here to help you understand what GA4 is and what you need to know about it.

Here to answer your pressing questions about GA4 are Keyon Hedayati, our resident Google Analytics expert, who formerly worked at Google on the Google Analytics team and brings more than 12 years of Google Analytics experience to Neon Ambition, and Rocco Baldassarre, our head of paid search and paid social. So let’s get to it.

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Propel Your Legal Copywriting to the Next Level

You already know that effective copywriting is good for your firm’s business development, Google rankings, and overall publicity. But what is effective copywriting, anyway, and how do you engage in it for your law firm in a meaningful way?

In this guide, we’ll answer some of your burning questions about copywriting for law firms so that you can publish authentic copy that complies with the rules and regulations of your state bar and the American Bar Association’s ethical guidelines, especially when it comes to the rules on marketing and advertising.

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What does being a “top agency” really mean? At Neon Ambition, we think it’s having the nimbleness and flexibility to serve a diverse client base with digital marketing solutions that actually deliver. 

No one wants to think of their company as just another name on a search results page. That’s why whenever a company—whether they’re a small IT provider or a large national law firm—approaches us and asks for help, our first objective is to get curious. We want to know who they are and what they care about, and of course, who they want to work with.

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